Why Regular Wireframes Don’t Cut It
I was frustrated that even though I created some pretty cool personas I simply forgot them at the wireframing / prototyping stage. I thought that there ought to be a better way.
My concerns with these regular wireframes were:
- I will waste my time on creating personas and not applying what I learnt
- Clients will look at them from their perspective and not from their users’ perspective
Is There a Better Way To Do This?
I started searching for a better solution. I’ve come across a great essay titled “Personas and Scenarios in Use” by RÓSA GUÐJÓNSDÓTTIR. There was one particular idea that excited me quite a bit. The writer of the essay displayed couple of photos where the designer had real-life-size cut outs of the personas next to his desk.
I was like wow! I should always have my personas around me to remind myself of who I’m helping. So I printed out my personas on a A4 sheet and sticked it onto my wall in front of me. That felt great. They reminded me to keep them in my mind when creating the website prototype. However, not for long.
The printed out personas were great for a while only until I forgot about them. The outside world and the computer screen are two different worlds. Those who work with a computer daily know what I am talking about. So I thought I should bridge this gap and bring the personas right into the wireframe.
Bringing The Personas Right Into the Wireframe – The Idea
What I did was simply creating a left sidebar for my personas on the prototype! As I have placed them there it looked as if they were always watching me working. So I called this the “Big Brother Prototype”. Here it is, an example for my Big Brother Prototype.
The Big Brother Prototype will constantly remind you that you are creating the prototype for your users and NOT for your clients or your project managers. It make it very clear to your clients that it’s their users who will be the ultimate judges of the website not them.